Trek Hiking App

UI/UX Design | Mobile App Design | Academic Project | 2022 | Adobe Illustrator, XD

Trek is a UI/UX redesign of an existing hiking app, The Hiking Project, focused on improving navigation and core user flows. Through user journey mapping and persona development, key usability issues were identified, including difficulty navigating between menus and a lack of clarity in the hike tracking feature.

The redesign prioritizes a more intuitive experience, with a focus on simplifying navigation and improving the hike recording workflow. In addition to UX improvements, I developed a refreshed visual identity, including a new logo, typography system, and color palette.